STUDY PLAN
________
Pre-sessional / Pre-requisite (if any)
(The programme director will inform the candidate if this is needed)
ENL 500
English for Graduate Studies
100-200 Hours
IDB 501
Marketing Management
30 Hours
IDB 502
Financial Management
30 Hours
SUMMER TERM 1
________
IDB 697
Comprehensive Examinations
0 Credits
IDB 698
Independent Study
6 Credits
TOTAL 6 Credits
TOTAL 36 Credits
DURATION of STUDY ~1 year
SEMESTER 1
________
IDB 601
International Business Management
3 Credits
IDB 602
Digital Technology for Business
3 Credits
IDB 603
Advanced Digital Marketing
3 Credits
IDB 604
Digital Entrepreneurial Finance
3 Credits
IDB 605
Design Thinking and Business Law in Digital Context
3 Credits
TOTAL 15 Credits
IDB 606
Research Methodology for Digital Business
3 Credits
IDB 607
Quantitative Analysis and Digital Business Statistics
3 Credits
XXX xxx
Elective Course I
3 Credits
XXX xxx
Elective Course II
3 Credits
IDB 651
Business Consultancy Project
3 Credits
TOTAL 15 Credits
TRACK OF STUDY (ELECTIVE)
________
- INNOVATION & INTERNATIONAL BUSINESS MANAGEMENT
-
Choices of subject to study
• Global Management and Organizational Behavior
• International Business Strategic Management
• Digital Innovation and Entrepreneurship
• Innovation and Technology Transfer
DIGITAL BUSINESS TECHNOLOGY
________
-
Choices of subject to study
• Business Data Analytics
• Digital Transformation
• Data Science for Business
• Big Data in Digital Business
MARKETING
________
-
Choices of subject to study
• International Marketing Communication
and Media Management
• International Consumer Behavior and Customer Insights
• Innovative Brand Management and Strategy
• Product Development in Creative Marketing
FINANCE & INVESTMENT
________
-
Choices of subject to study
• Financial Reporting and Analysis
• Securities Analysis and Portfolio Management
• Corporate Risk Management and Financial Derivatives
• Innovation and Financial Technology
